RESUME
VANESSA CUEVAS
Product designer crafting inclusive digital experiences and prototyping speculative futures at the intersection of art and technology.
EXPERIENCE
Led member experience optimization initiatives including payments and compliance features, while introducing design best practices and mentoring emerging designers.
- Mentor for a cohort of students at San Francisco State University (Fall 2023)
- Mentored Delta Dental's second design intern
- Introduced "Whiteboard Sessions" to expedite project kickoffs, bringing a legacy company up to speed on an industry best practice (70+ year old company)
- Supported compliance Multi-factor Authentication rollout for the member experience in addition to PCI compliance for Payment methods
- Optimized the Payments experience by introducing a Payments hub to connect the fragmented billing experience and reduced time on task for making a payment by 30%
Optimized member benefits experience and introduced "Design Sprints" to improve cross-functional workflows while supporting the design system migration from Sketch to Figma.
- Collaborated on benefits experience optimization for Enrollee Self Service Portal (Member Experience)
- Introduced "Design Sprints" as cross-functional team initiatives to improve the design to development pipeline
- Supported design system migration (from Sketch to Figma) and component library refinement
Supported multiple teams across member experience and accessibility initiatives during transition from Sketch to Figma.
- Member Experience Team: Site Maps & Info Architecture Optimization
- Accessibility Team: Accessibility audits
- Figma: Early support on transition from Sketch to Figma
Coordinated VR research projects and user testing while supporting faculty research initiatives in immersive technology applications.
- Managed project timelines and documentation for VR lab research initiatives
- Maintained project repositories, documented meeting outcomes, and tracked action items for ongoing research initiatives
- Coordinated between research team members and maintained documentation, 3D assets, and shared team resources
Created social media materials and print graphics for student programs and campus-wide initiatives and events.
- Designed promotional materials for student events, programs, and campus activities
- Maintained brand consistency across print and digital communications
- Collaborated with student organizations to deliver graphics on tight timelines for diverse campus audiences